When it comes to successfully promoting your casino through radio advertising, you’ll need more than a stroke of luck to beat the house and hit the jackpot. Here are six tips you can follow to ensure your casino marketing is effective, reaches your target audience, and increases your sales.
Weather can have a big impact on our behavior. Not only does it affect our choice of activities, but it can also affect our mood and have an influence on the kind of food we want, as well as the type of place or atmosphere in which we prefer to dine. In this article, we take a look at the effects of warm weather on consumer behavior, the types of foods consumers prefer, what kind of restaurants they want to dine in, and how best to reach customers during the summer months.
Advertising is one of the keys to making your new business a success. Building brand awareness, establishing trust, attracting new customers, and encouraging repeat sales are just a few of the benefits of a well-planned and effective advertising strategy. To maximize success, it’s important to spend your budget wisely, ensure you have a solid branding plan, and be well-informed about your industry and the market. We’ve put together a list of 10 questions to ask yourself before you advertise your new business.
Topics: Marketing Strategy
When discussing ways of expanding your marketing reach, one thing seems to dominate the conversation: Digital. From websites and blogging to social media and banner displays, the focus is on SEO and PPC, live video and native advertising. But there is a secret weapon for expanding your marketing reach that is often overshadowed by all the talk about digital. That secret weapon is radio advertising.
Many homeowners think of seasonal plumbing maintenance as winterizing — insulating pipes and sealing up cracks. However, plumbers know that spring and summer brings its own risks for plumbing issues. We’ve put together some tips to market your plumbing company during spring and summer.
If you’ve driven for a significant length of time, whether that’s a road trip or your commute to work, you’ve seen digital and print billboards lining the side of roads and highways, especially close to urban centers. Billboards are suited to a variety of industries from entertainment and dining to local retailers. This may be an effective tactic for your business, but before you sign up for a strategy that takes advantage of this format, you should know the pros and cons of billboard advertising.
Your company’s brand has market value, so creating a strong brand for your company can be one of the most effective ways to increase your sales. Branding helps distinguish your company, products, and services from your competitors. It’s a way to create a connection between your company and your consumers in a visual, emotional, and cultural way.
An essential part of any advertising campaign is consideration of the consumer buying process. Understanding and addressing the stages of the process at the top of the purchase funnel can influence whether the consumer buys from you or goes to one of your competitors. We’ve put together some tips for advertising aimed at the early stages of the consumer buying process.
Topics: Marketing Strategy